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Gatorade v. Powerade

So, I got to wondering just what the difference between Gatorade (Pepsi) and Powerade (Coke) really was.

My experimental samples:

  • Gatorade Orange flavour
  • Powerade Strawberry-Lemonade flavour

Here are the ingredients lists.

Gatorade v Powerade

So, there you go.  Not really much difference.  Or, maybe more precisely, really not much difference.

Maybe this speaks to first-mover advantage: Powerade sells essentially the same product, but despite its efforts to gain “official drink” status for various sports teams and events; it’s stuck at 14% market share in the US, compared to 83% for its rival.

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New Year’s Resolution

After going 0-16 in 2008, I guess the Detroit Lions will resolve to win a game in 2009.  Funny fan signs here, including the classic “1-15: I still believe”.
Considering the Miami Dolphins improved from 1-15 (2007) to 11-5 (2008), there’s hope!

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