Gatorade v. Powerade

February 21, 2009 @ 5:17 am · Filed under under the hood, sports

So, I got to wondering just what the difference between Gatorade (Pepsi) and Powerade (Coke) really was.

My experimental samples:

  • Gatorade Orange flavour
  • Powerade Strawberry-Lemonade flavour

Here are the ingredients lists.

Gatorade v Powerade

So, there you go.  Not really much difference.  Or, maybe more precisely, really not much difference.

Maybe this speaks to first-mover advantage: Powerade sells essentially the same product, but despite its efforts to gain “official drink” status for various sports teams and events; it’s stuck at 14% market share in the US, compared to 83% for its rival.

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